Top-selling digital products include graphic design, templates, downloadable prints, music and audio, stock photos, and print-on-demand products such as t-shirts, notepads and mugs.
There is no clear right or wrong way to sell a new digital product or service. Every innovation has its own requirements depending on the type of solution, features, target segments, customer benefits, etc.
Definitely. But how much you earn depends on the type of digital product you sell. For example, if you sell a bespoke video to a customer along with the full rights, you can make a lot from a single product. Similarly, you can sell soundtracks or e-books on a one-time purchase model.
Today it is easier than ever to sell the results of your creativity - this segment of the Internet is quite developed, there are many sites where you can put up for sale photos, website templates, vectors, audio and video files. The problem is that the entry threshold for newcomers in popular microstocks is quite high, in addition, microstocks, which have existed for a long time, have already formed a core of authors whose portfolios contain thousands of works. Competing with the old-timers will be very, very difficult. Another disadvantage of microstocks - too high commission fees. Even if you manage to sell something, most of the earnings will take a microstock.
Blogs and online shops often need functionality to sell digital goods online. This requires completely different software, simpler and easier to send links to customers with uploaded digital content.
Compared to physical products, these digital items are not tangible; so you put them on your website and then notify the customer of some file.
For example, some widely marketed digital products include:
E-books
Music tracks
Photos
Exclusive podcasts
Webinars
Video Processing Courses
SOFTWARE
Web services
Templates for things like emails and websites
Web graphics and vectors
Some plug-ins and solutions support physical elements, while others do not. One of the main attributes to look out for is flexibility, or the general ability to extend your site, to sell on other platforms, to customise your own site.
Who is it for?
At some point, anyone can potentially sell digital products online. A hardware shop could put together a video training programme for how to keep a new home after purchase. A web design blogger could put together a terrific book to sell to developers and designers around the world. An e-commerce shop for physical goods might realise that they can make more money by selling digital add-ons (e.g. a clothing shop that sells style guides or videos to resell their own clothes).
A web design blogger could put together a terrific book to sell to developers and designers around the world. An electronic goods shop for physical goods might realise that they can make more money by selling digital add-ons (e.g. a clothing shop that sells style guides or videos to resell their own clothes).
Producing and selling digital goods has a number of undeniable advantages over physical goods:
- Ease of creating digital goods. Anyone can create a digital product (write a manual, create a video course, etc.).
- It is interesting to create a digital product. Creating a digital product, a person does what he likes and shares his experience.
- The low cost price. Generally, the creation of a digital product does not require significant cost, or no cost at all. It follows that the digital product is highly profitable. Provided, of course, that it is sold at all.
- Passive income. Once a digital product is created, it is possible to make a profit over a long period of time.
- There is no need to deliver the product. A digital product does not need to be delivered, you can get it immediately after payment.
- Affiliate sales. Easily connect to an affiliate program to increase sales. Interested users sell your product for a percentage of sales.
- Free product promotion. Use your own website, social networks and digital product directories to successfully promote your digital product.
Digital products have many advantages that make them uniquely attractive for sale:
Low overheads: you don't need to keep the product in stock or incur shipping costs.
Extremely high margins: there are no recurring costs for goods, so you keep most of your sales in profit.
Automation options: Orders can be delivered instantly, so you don't have to worry about fulfillment.
Flexible products: you can offer free products to build your mailing list, monthly paid subscriptions to access exclusive digital content, or licenses to use your digital products. You have many options for incorporating digital products into your business.