MeetEdgar: A comprehensive review of the social media scheduling tool
Effective social media management requires tools that not only streamline scheduling but also enhance content longevity. MeetEdgar is one such tool that has carved out a niche for itself by focusing on content recycling and automation. In this review, we’ll dive into the key features, benefits, and potential drawbacks of MeetEdgar to help you decide if it’s the right social media scheduling tool for your needs.
Overview
MeetEdgar is a social media scheduling tool designed to help businesses, marketers, and individuals manage their social media presence more efficiently. Launched in 2014, MeetEdgar differentiates itself from other tools by emphasizing content recycling and automation. The platform’s primary goal is to ensure that your evergreen content continues to deliver value over time, without requiring constant manual intervention.
MeetEdgar supports multiple social media platforms, including Facebook, Twitter, LinkedIn, and Instagram. Its user-friendly interface and automation capabilities make it particularly appealing to small businesses, solo entrepreneurs, and content creators who want to maximize their content’s reach with minimal effort.
Key features
One of MeetEdgar’s standout features is its content recycling capability. Unlike traditional scheduling tools that publish a post once and then move on to the next, MeetEdgar allows users to categorize and recycle their evergreen content automatically. This means that once a post is scheduled, it can be reused periodically, ensuring that your audience sees it multiple times over a longer period. This feature is especially valuable for content that remains relevant, such as blog posts, inspirational quotes, or educational material.
MeetEdgar’s category-based scheduling is another key feature that simplifies content management. Users can create categories for different types of content, such as promotional posts, blog articles, or curated content. This categorization helps maintain a balanced and diverse social media feed, ensuring that a variety of content is consistently shared. Users can also set specific times for each category, allowing for a more structured and organized posting schedule.
Automation is at the heart of MeetEdgar’s functionality. The platform automatically generates variations of your posts by pulling quotes, tips, or other key elements from your content. This feature helps keep your social media feeds fresh and engaging without the need for constant manual input. Additionally, MeetEdgar offers an “auto-refill” feature, which ensures that your content library is never empty. When your queue is running low, MeetEdgar will automatically refill it with previously scheduled posts.
MeetEdgar also includes an in-app content creation tool that allows users to draft and edit posts directly within the platform. This tool integrates with URL shorteners like Bitly, enabling users to track the performance of their links. The platform also provides basic analytics, giving users insights into how their content is performing across different social media channels.
Pros and cons
MeetEdgar offers several advantages that make it a compelling choice for social media management. The platform’s content recycling feature is a major benefit, ensuring that evergreen content continues to deliver value over time. This automation reduces the need for constant content creation, freeing up time for other important tasks.
The category-based scheduling system is another strength, allowing users to maintain a well-balanced and organized social media presence. The ability to automate the creation of post variations also adds value, helping to keep social media feeds fresh and engaging without requiring significant effort.
MeetEdgar’s user-friendly interface and straightforward setup process make it accessible to users with varying levels of technical expertise. The platform’s focus on simplicity and efficiency is particularly appealing to small businesses and solo entrepreneurs who may not have the resources to dedicate to more complex tools.
However, MeetEdgar does have some limitations. The platform’s analytics are relatively basic compared to other social media management tools. Users looking for in-depth reporting or advanced metrics may find MeetEdgar’s analytics somewhat lacking. Additionally, while the content recycling feature is a major strength, it may not be suitable for all types of content. For example, time-sensitive or news-based posts may not benefit from being recycled.
Another potential drawback is that MeetEdgar’s pricing may be a consideration for small businesses or individuals on a tight budget. While the platform offers valuable features, the cost may be higher than some other tools that provide similar functionality.
Ideal use cases
MeetEdgar is particularly well-suited for small businesses, content creators, and solo entrepreneurs who produce a significant amount of evergreen content. The platform’s content recycling and automation features are ideal for users who want to maximize the lifespan of their content without constantly creating new posts.
The tool is also a good fit for users who prefer a simplified, category-based approach to scheduling. MeetEdgar’s user-friendly interface and focus on automation make it a strong choice for those who want to maintain a consistent social media presence with minimal manual effort.
However, businesses that require advanced analytics or manage a large volume of time-sensitive content may need to supplement MeetEdgar with additional tools to meet their needs.
Bottom line
MeetEdgar is a powerful social media scheduling tool that offers a unique approach to content management through its focus on recycling and automation. Its user-friendly interface, combined with features like category-based scheduling and automated post variations, make it a valuable asset for businesses and individuals looking to enhance their social media strategy. While it may not offer the advanced analytics of some competitors, MeetEdgar’s strengths lie in its ability to simplify social media management and extend the reach of evergreen content. If you’re looking for a tool that helps you get the most out of your content with minimal effort, MeetEdgar is worth considering.
