Lars Helgeson, the founder and CEO of GreenRope, has been building web applications for business since 1998.
He is the author of CRM For Dummies and pioneered the concepts of Complete CRM.
As a professional speaker, he has presented to conferences all over the world on the topics of CRM, marketing, automation, and business development.
He is excited to share lessons from the thousands of companies he has worked with, distilled into a few key points you'll be able to apply to your business today.
