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Принципиальные отличия заключаются в:
- Более низкой стоимости SMS-сообщений;
- Более высокой скорости отправки SMS-рассылки;
- Возможности подставить практически любую подпись в поле «От кого»;
- Возможность автоматической отправки сообщений при интеграции с сайтом или информационной системой;
- Возможности иметь детализированную статистику, производить групповые рассылки, программировать рассылки и т.п.
HTML знать не обязательно. Базового набора элементов в системе достаточно, чтобы создать красивое письмо без особых усилий. Если вы хотите продвинутый и ни на кого не похожий дизайн письма, тогда знание HTML будет Вам полезно.
SMS-рассылка осуществляется на номера абонентов всех операторов России и СНГ.
Для того, чтобы получатель мог ответить на SMS-сообщение, можно:
- указать контактные данные в теле SMS-сообщения;
- указать в поле «От кого» адрес своего сайта или название Вашей компании.
Пропускная способность составляет более 1000 SMS в секунду. По запросу возможно увеличение. Технически, мощности позволяют срочно и качественно обслужить любой поток сообщений, благодаря тому, что трафик распределяется на множество SMS-центров.
Для осуществления любой рекламной SMS рассылки необходимо согласие абонента на получение рекламной информации. Предпочтительным вариантом является бумажная анкета, заполненная абонентом. Анкета должна содержать обязательные атрибуты:
- данные лица, дающего согласие на рассылку, позволяющие его однозначно идентифицировать (ФИО, номер телефона, желательно паспортные данные);
- наименование компании, от имени которой будет осуществляться рассылка;
- формулировку о согласии абонента на получение рекламной информации(необходимо предусмотреть место под галочку, чтобы абонент мог выразить явное согласие с пунктом).
Анкеты, не содержащие данной информации, не являются документальным подтверждением согласия абонента на получение рекламной рассылки. Компании, осуществляющие рассылку без согласия абонента или на основании некорректно заполненных анкет, могут быть оштрафованы органами ФАС на сумму до 500 000 рублей за осуществление незаконной рассылки.
Важно! Согласие с правилами веб-ресурса при регистрации не является документальным подтверждением согласия на получение рассылки, если в них не содержится информация, указанная в требованиях к анкете. Хранить анкету необходимо в течение года с момента осуществления рассылки.
Возможность осуществлять SMS-рассылки будет приостановлена, если:
- если Вы или Ваши субпартнеры рассылают спам;
- если Вы или Ваши субпартнеры рассылают SMS-сообщения, которые своим содержанием, подписью или временем рассылки не соответствуют законодательству Российской Федерации/Украины;
- Вы не оплатили разосланные SMS-сообщения.
Некоторые системы предоставляют такой функционал в личном кабинете пользователя.
Не все системы могут предоставить такой функционал. Рекомендуем обращаться в тех. поддержку сервисов с этим вопросом перед заказом услуг.
WAP-push - это специальная технология, которая позволяет отправлять в теле SMS ссылку на WAP сайт или контент для скачивания.
Вы можете рассылать SMS на номера всех операторов мобильной связи Украины и России в зависимости от выбранного сервиса. Отправка международных SMS также возможна, обратитесь в нашу техническую поддержку, чтобы Вам включили эту возможность.
For multi streaming, the minimum download speed should be at least 10 Mbps for 1080p streaming at 4,500-6,000 kbps.
For 720p streaming, a download speed of 5 Mbps with a bitrate of 2,500-4,000 kbps is sufficient. It is important to have a stable internet connection, and it is better to use a wired connection to ensure reliability.
You should also take into account the presence of other devices and programs that may use the Internet while streaming.
Yes, you can use free multi streaming platforms such as Restream and Prism Live Studio, which offer a limited set of features for free.
These platforms are well suited for beginners and allow you to stream to multiple platforms simultaneously. However, you may need to subscribe to a paid plan to access advanced features, such as improved quality of service and additional capabilities.
Using free platforms allows you to evaluate their capabilities before upgrading to a paid plan.
To avoid delays and frame loss during streaming, there are several key aspects to consider. First, ensure a stable and reliable internet connection, using a wired connection where possible or a strong Wi-Fi signal. In addition, it is important to properly configure your streaming settings, including resolution, bitrate, and frame rate, to suit your internet connection and computer specifications.
You should also avoid simultaneous use of other programs or devices that may compete for Internet speed and data processing. Regularly check the status of your hardware and software, updating them to the latest versions to ensure optimal performance.
Prevent system overload by closing background processes and programs that may consume resources, thereby ensuring the stability and smoothness of your stream.
Multistreaming is the process of simultaneously broadcasting video content to multiple platforms or services. For example, you can simultaneously broadcast live on YouTube, Twitch, Facebook, and other services using a single data stream. This allows you to reach a larger audience and increase the visibility of your content.
Expanding the audience: Simultaneously streaming to different platforms allows you to reach more viewers. Each platform has its own unique audience, and multistreaming helps you reach different demographics.
Increase brand awareness: By having a presence on multiple platforms, your brand becomes more recognizable. This can help build brand loyalty and attract new followers.
Increased engagement: Each platform has its own specifics for interacting with viewers. Multistreaming allows you to use these features to increase the level of audience engagement.
Saving time and resources: Instead of setting up and broadcasting on each platform separately, you can do it simultaneously, which saves you time and resources.
Flexibility and convenience: Most modern multistreaming platforms offer an intuitive interface and extensive customization options, making the multistreaming process easy even for beginners.
Choosing the right multistreaming platform is critical to ensuring the quality and effectiveness of your broadcasts. Here are some key aspects to consider when choosing a platform:
Broadcast quality: The platform you choose should provide high quality video and audio without delays or glitches. This is important for maintaining a professional level of your broadcasts.
Cross-platform compatibility: Make sure the platform supports all the social media and video hosting platforms you need.
Ease of use: The platform's interface should be intuitive and easy to use so you can easily set up and manage your broadcasts.
Analytics and reports: Having built-in analytics and reporting tools will help you track the performance of your broadcasts and make informed decisions to improve them.
Price and pricing plans: Consider the cost of the platform and its pricing plans. Some platforms offer free or low-cost options but may have limited features. Other platforms may be expensive but offer a wide range of features.
Choosing the right multistreaming platform directly affects the quality of your content and its reach. Here are some examples of this impact:
Technical capabilities: A platform with a strong infrastructure will ensure a stable and high quality stream, allowing you to provide your viewers with the best possible viewing experience.
Support for different formats: If the platform supports different video and audio formats, it allows you to customize your broadcast to suit your needs and capabilities.
Integration with other services: A platform that supports integration with popular services such as OBS, Streamlabs, social media, and other tools allows you to manage your content and engage with your audience more effectively.
Analytical tools: Platforms that provide detailed reports and analytics can help you better understand your audience, track the effectiveness of your broadcasts, and make informed decisions about how to improve them.
User support: Good customer support is essential to resolve technical issues and questions that may arise during broadcasts. This will help you avoid disruptions and keep your streams running smoothly.
Choose the platform that best suits your needs and goals and provide your audience with the best possible experience when watching your content.
Multistreaming allows you to broadcast content simultaneously to several platforms, among which the most popular are:
YouTube
Twitch
Facebook Live
Twitter (Periscope)
LinkedIn Live
Dailymotion
Vimeo
Instagram Live
Custom RTMP
Features of integration with each of them
YouTube: Multistreaming platforms usually allow easy connection via the YouTube API. You can customize the stream schedule, interact with the chat, and use various privacy settings.
Twitch: Integration with Twitch is also done through the API. Chat management, moderation, and other Twitch-specific features such as emojis and badges are supported.
Facebook Live: Connecting through the Facebook API allows you to broadcast to personal pages, groups, or business pages. You can customize privacy and interact with comments in real time.
Twitter (Periscope): The integration allows you to stream video directly to your Twitter account, where followers can view and comment on the stream.
LinkedIn Live: The platforms provide the ability to broadcast professional content on LinkedIn, which is useful for business and career development.
Dailymotion: The integration allows you to distribute content on this less popular but still important video platform.
Vimeo: Provides high quality broadcasts and allows you to manage the viewer experience thanks to flexible privacy settings.
Instagram Live: Although this platform is often not supported by official multistreaming tools, some services allow you to broadcast via RTMP.
Custom RTMP: Allows you to connect to any platform that supports the RTMP protocol, providing maximum flexibility.
Resolution and bit rate
Resolution: The choice of resolution affects the quality of the image. Most platforms support 1080p (Full HD), 720p (HD), and even 4K (Ultra HD) broadcasts. However, you need to take into account the bandwidth of your Internet connection.
Bitrate: Affects the quality of video and audio. The optimal bitrate depends on the resolution:
1080p: 4,500 - 6,000 kbps
720p: 2,500 - 4,000 kbps
480p: 1,000 - 2,500 kbps
Video formats: H.264 is the standard for most platforms. Some support VP8 or VP9.
Audio formats: AAC (Advanced Audio Codec) is the most common. MP3 is also supported.
Other formats: Support for different codecs and containers may vary by platform.
Stream latency and stability
Latency: Low latency is important for real-time audience interaction. High latency can make it difficult to communicate with viewers.
Typical latency: Between 5 and 30 seconds, depending on the platform and settings.
Stability: The platform should provide stable streaming without interruptions or crashes. Reliability depends on the servers, infrastructure, and data processing algorithms.
Backup servers: Some platforms have redundant servers to ensure uptime.
Overview of interfaces
Intuitiveness: The interface should be clear and user-friendly. It is important that all the basic functions are easily accessible.
Customization: Ease of setting up a stream, connecting social media accounts, and managing broadcasts.
Ease of setup and use
Setup guide: Most platforms offer step-by-step instructions and video tutorials.
Technical support: The availability of prompt technical support helps to resolve issues quickly.
Customization of the appearance
Overlays and graphics: The ability to add overlays, logos, subscription and donation notifications.
Personalization: Integration with OBS or other streaming apps for additional customization.
Integration with third-party services
Social networks: Integration with Twitter, Discord, and other services to interact with your audience.
Analytical tools: Integration with Google Analytics, Facebook Insights, and others to track statistics.
This detailed information will help you make an informed choice of a multistreaming platform that best suits your needs and goals.
Define your needs and goals: Analyzing your audience, identifying demographics, age, gender, geographic location, interests and preferences, behavioral analysis, time of activity.
Platforms where your audience is active. Find out where your viewers most often watch video content (YouTube, Twitch, Facebook, etc.).Which platforms are most popular among your audience. Use analytics from your social media accounts to identify the most popular platforms.
Conduct surveys among your viewers to find out which platforms they use to watch your streams. Research which platforms your competitors are streaming on and which platforms bring them the most views.
Choosing a multistreaming platform in 2024 is an important step in creating successful streaming content that reaches the widest possible audience. Understanding your needs and goals, as well as analyzing your audience, are the first steps to effective multistreaming. The platform that is best suited for your content should support all the streaming services you need, provide high quality video and audio, and have an intuitive interface.
Comparing the features and capabilities of different platforms, testing before making your final choice, and referring to user feedback and reviews will help you make an informed decision. After choosing a platform, it's important to optimize video and audio settings, conduct regular technical checks, and monitor during streams to ensure high quality content.
Managing audiences across platforms requires engagement and interaction strategies, such as using chats, calls to action, content planning, and social media integration. Analyzing data and getting feedback from viewers will help you improve your streams and retain your audience.
With the right approach and tools, you can effectively use multistreaming to achieve your goals and grow your audience, which will ultimately contribute to your success as a streamer or content creator.
