FREE virtual summit

15-16 April (Thu-Fri)

FREE virtual summit

B2B Marketing Strategies and Tactics 2021

Double Business Revenue Using Actual Crucial Elements Of A Sales-Driving B2B Marketing

я

Enter your email to register for the conference

WATCH ON DEMAND

Already Registered More Than

0

Participants!

SPEAKERS

16 Best Experts Will Give A Talk For Free 

WENDY MACKENZIE PEASE

Wendy
MacKenzie Pease

Topic:

Attract, Engage, Delight in any Language: Turn Your Company’s Website into a Global Customer Magnet

Betsy Westhafer

Betsy
Westhafer

Topic:

A Marketing Expert’s Secret Weapon: Strategic Customer Engagement

Lars Helgeson

Lars
Helgeson

Topic:

Complete CRM - The Key to Growing Your Business Efficiently and Effectively Through Digital Transformation

Tyler Garns

Tyler
Garns

Topic:

The Keys To Successfully Using Marketing Automation To Drive B2B Sales

Pragadish Kalaivanan

Pragadish
Kalaivanan

Topic:

Aligning your content with the B2B sales cycle to increase your revenue

Elizabeth Edwards

Elizabeth
Edwards

Topic:

Mind. Blown. The Science of Marketing to Minds in an Age of Noise

Robert Cassard

Robert
Cassard

Topic:

How to use Video Growth Hacking to increase B2B sales by 2X or more

Christina Del Villar

Christina
Del Villar

Topic:

Apply SMART Skills to Your Marketing Strategy to Grow Revenue 2x-20x

CHRISTOPHER SALEM

Christopher
Salem

Theme:

The theme is being specified

Betsy Westhafer

Betsy
Westhafer

Theme:

A Marketing Expert’s Secret Weapon: Strategic Customer Engagement

Lars Helgeson

Lars
Helgeson

Theme:

Complete CRM - The Key to Growing Your Business Efficiently and Effectively Through Digital Transformation

Tyler Garns

Tyler
Garns

Theme:

The Keys To Successfully Using Marketing Automation To Drive B2B Sales

Jerry Fletcher

Jerry
Fletcher

Topic:

Trust in the New Normal What's Changed? 

Jarrett Thomas

Jarrett
Thomas

Topic:

How to build relationship and revenue

Steve Austin

Steve
Austin

Topic:

Harness the Power of the 5-Step Elevator Pitch© + CTA

Mark Dancer

Mark
Dancer

Topic:

Innovating B2B Distribution

Craig Zingerline

Craig
Zingerline

Topic:

How to find B2B customers - a quick marketing primer 

Milena Mitova

Milena
Mitova

Topic:

Why Link Tracking is Critical for Marketing Attribution & Quantifying Marketing ROI

Tom Pick

Tom
Pick

Topic:

How to Maximize ROI from Your Event Marketing Content

Jess Tiffany

Jess
Tiffany

Topic:

Unmasking your True Potential on LinkedIn

GET ACCESS TO VIRTUAL SUMMIT

Bianca Lynch

Bianca
Lynch

Theme:

How to Generate New Leads Using LinkedIn

Speaker
specified

Theme:

The theme is being specified

Speaker
specified

Theme:

The theme is being specified

Speaker
specified

Theme:

The theme is being specified

ONLINE

FREE

  • ACCESS TO ONLINE BROADCASTS
  • GIFTS FROM SPEAKERS DURING THE BROADCAST
STANDART

$77

(COST AFTER INCREASE $99)
  • GIFTS FROM SPEAKERS
  • VIDEO RECORDINGS OF SPEAKER'S SPEECHES
  • SPEAKER'S PRESENTATIONS
  • MP3 AUDIO RECORDINGS
  • PERSONAL CERTIFICATE

Price Will Rise After 15 April

Price Will Rise 15 April

6 Days 17 Hours 02 Minutes 30 Seconds

SCHEDULE

Day 1 - Thursday - April 15

Eastern Time UTC -5

HOW TO GET THE MAXIMUM BENEFITS FROM THE VIRTUAL SUMMIT

8:45 am - 9:00 am (ET)

Host the virtual summit: Christopher Salem

Innovating B2B Distribution

9:00 am - 9:40 am (ET)

SpeakerMark Dancer

  • Why every B2B strategist should rethink and innovate distribution
  • Stories of B2B resiliency and innovation during the COVID-19 pandemic
  • Emerging B2B distribution business models
  • Communities and social impact are powerful and practical
  • A new metric for measuring “created value” among customers
A Marketing Expert’s Secret Weapon: Strategic Customer Engagement 

9:40 am - 10:20 am (ET)

SpeakerBetsy Westhafer

  • The Rarest Advantage - Why having a well-defined and well-executed customer engagement strategy puts you in the Top 1%
  • The 7 Pillars of Your Customer Engagement Roadmap
  • Let’s Get Down to Tactics – The Power of a Customer Advisory Board
  • How To Get Started: Creating Your Baselin
THE THEME IS BEING SPECIFIED

10:20 аm - 11:00 аm (ET) 

SpeakerSecret Speaker

  • What is digital transformation?
  • What is the difference between CRM and Complete CRM?
  • How do you make your CRM work for you?
  • How do you pick the right CRM for your business?

11 am - 11:20 am (ET)

Break

Apply SMART Skills to Your Marketing Strategy to Grow Revenue 2x-20x

11:20 am - 12:00 pm (ET)

SpeakerChristina Del Villar

  • How to better align your marketing strategy to the overall go-to-market strategy and corporate  goals
  • How and where to build influence internally to accomplish your goals, both professionally and personally
  • Applying SMART Skills to your strategy for maximum success
  • Meaningfully show your impact and results and get the credit you and your team deserve
HOW TO MAXIMIZE ROI FROM YOUR EVENT MARKETING CONTENT

12:00 pm - 12:40 pm (ET)

Speaker: Tom Pick

  • Why it’s vital to think about how to strategically combine event and content marketing
  • How these two areas of marketing differ and how they overlap
  • What types of content to create and which channels to use to maximize the impact of that content: 
  • Before the event
  • During the event
  • After the event
Unmasking your True Potential on LinkedIn

12:40 pm - 1:20 pm (ET)

Speaker: Jess Tiffany

  • Creating a fuse to ignite your LinkedIn profile

  • Know how to identify your targets

  • Create powerful messaging to explode the number of quality connections

  • Blowing it up, turning introductions into conversations

1:20 pm - 1:40 pm (ET)

Break

Harness the Power of the 5-Step Elevator Pitch© + CTA

1:40 pm - 2:20 pm (ET)

Speaker:  Steve Austin

  • Make your elevator pitch simple and understandable
  • Discover your customers real needs easier
  • Laser focus your sales message
  • Differentiate your message with 2 alternative endings
  • Increase the conversion rates of your media messages
  • End your elevator pitch with a simple call-to-action
Complete CRM - The Key to Growing Your Business Efficiently and Effectively Through Digital Transformation

2:20 pm - 3 pm (ET)

SpeakerLars Helgeson

  • What is digital transformation?
  • What is the difference between CRM and Complete CRM?
  • How do you make your CRM work for you?
  • How do you pick the right CRM for your business?
How to use Video Growth Hacking to increase B2B sales by 2X or more

3 pm - 3:40 pm (ET)

SpeakerRobert Cassard

  • What is "Video Growth Hacking" and what kinds of results does it help achieve? (Statistics prove the power of video throughout the sales process. )

  • How to use video as a Sales Enablement tool for B2B reps. (How and when to use specific types of video content and personalization to build awareness, educate prospects, and close deals faster.)

  • How to utilize video at each stage of the B2B Sales Funnel. (Educating prospects in stages.)

  • How to leverage automated video throughout the Customer Lifecycle. (Save time, improve customer satisfaction, generate referrals automatically.)

RESULTS OF THE 1ST DAY OF THE virtual summit

3:40 pm - 4:00 pm (ET)

Host the virtual summit: Christopher Salem

Day 2 - Friday - April 16

Eastern Time UTC -5

HOW TO GET THE MAXIMUM BENEFITS FROM THE virtual summit

8:45 am - 9 am (ET)

Host the virtual summit: Christopher Salem

How to find B2B customers - a quick marketing primer

 9 am - 9:40 am (ET)

SpeakerCraig Zingerline

  • The main types of targeting B2B customers
  • The 4 key factors in finding the right channel
  • How to build a great marketing campaign
  • Examples of great campaigns
  • Worksheets to take away and use on your own
The Keys To Successfully Using Marketing Automation To Drive B2B Sales

9:40 am - 10:20 am (ET)

SpeakerTyler Garns

  • How to plan a customer journey that powerfully prepares MQLs
  • Three ways to create deep relationship with prospects before you ever get on the phone with them
  • How to use automation in a normal, natural way that builds confidence and trust
  • How to bridge the marketing & sales gap with great automation & data
  • Much more
Mind. Blown. The Science of Marketing to Minds in an Age of Noise

10:20 am - 11 am (ET)

SpeakerElizabeth Edwards

  • Our world has gotten so noisy, we don’t pay attention the way we used to. It is so loud, in fact, that many of the audiences we use skillfully created content to reach are tuning out more than they take in

  • As a society, we are in a collective state of communication overload, and our minds are developing powerful coping mechanisms to manage the noise. That’s bad news for traditional communication and content creation methods that research is proving don’t just confuse people; they trigger full-blown message rejection

  • While the noise in our world is rising to unmanageable levels, in labs around the world, human behavior and neuroscience researchers are diving into the depths of our minds and returning with insights that rewire how we understand what happens in the communication process. Every day they help bring us closer to a complete blueprint of the mind’s scientifically proven engagement preferences

  • This eye-opening session will show how to tune your communication for increased engagement based on the science of the mind and behavior. After this session, you will hold an an entirely new framework through which to consider how to practice and measure communication

11 am - 11:20 am (ET) 

Break

Aligning your content with the B2B sales cycle to increase your revenue

11:20 am - 12 pm (ET)

SpeakerPragadish Kalaivanan 

  • Customer self-education causing a change in B2B sales cycle

  • Gradual replacement of salespeople as a major source of information

  • Difference in content related to the position of the client in the sales cycle

  • Leveraging content to speed up the sales cycle

Social Selling - How to build relationship and revenue

12 pm - 12:40 pm (ET)

Speaker: Jarrett Thomas

  • Illustrate how the audience can utilize platforms like Clubhouse and Linkedin to book more sales meetings and drive revenue
  • Social etiquette - How many touch points you need to make “the ask” and what messaging works best to book meetings
  • Content Strategy - What content can you create for your ideal customer and how to make them reach out to you
  • Personal Brand Building - The benefits of brand building and How to boost your visibility in your industry among your buyers?
Why Link Tracking is Critical for Marketing Attribution & Quantifying Marketing ROI + How to Build a Tracking Strategy

12:40 pm - 1:20 pm (ET) 

SpeakerMilena Mitova

  • Why link tracking puts marketers in control within today's complex multi-channel marketplace  - What are the key barriers marketers face as they are trying to build link tracking strategies
  • What are the 7 steps to designing and implementing a sustainable and consistent link tracking strategy
  • How to address link tracking barriers and operational challenges using automation

1:20 pm - 1:40 pm (ET)

Break

Attract, Engage, Delight in any Language: Turn Your Company’s Website into a Global Customer Magnet

1:40 pm - 2:20 pm (ET)

SpeakerWendy MacKenzie Pease

  • Why your multilingual strategy needs to align with your corporate and marketing strategy
  • Common pitfalls and mistakes
  • Best practices for connecting with your targeted audience
  • 10 steps to get started now
THE THEME IS BEING SPECIFIED

2:20 pm - 3:00 pm (ET)

SpeakerSecret Speaker

  • Why link tracking puts marketers in control within today's complex multi-channel marketplace  - What are the key barriers marketers face as they are trying to build link tracking strategies
  • What are the 7 steps to designing and implementing a sustainable and consistent link tracking strategy
  • How to address link tracking barriers and operational challenges using automation
Trust in the New Normal What's Changed?

3 pm - 3:40 pm (ET)

Speaker: Jerry Fletcher

  • Leads: More isn't better. Better is better
  • The 4 people who you must trust n today's world (and why)
  • Ten steps to get to trust on and offline
  • The dollar impact of Trust on your business
  • Trust is the shortcut to brand
RESULTS OF THE 2nd DAY OF THE virtual summit

3:40 pm - 4 pm (ET)

Host the virtual summit: Christopher Salem

WE HAVE PREPARED GIFTS FROM SPEAKERS FOR YOU

Подарок от Владимира Хомиченко: Запись марафона "Быстрый старт в интернет-бизнесе"

A gift from Steven Picanza - Branding Checklist

Подарок от Екатерины Шинкевич: Презентация – Обзор рынка по лидогенерации в 2020

Подарок от Александра Луценко: Чек-листы по ошибкам запусков рекламы

Подарок от Сергея Бевзенко: Чек-лист диагностики эффективности обработки вашего лида в колл-центре

Подарок от Михаила Пивовара: Книга «Digital для стартапа» Авторы: А. Дерунов, Е. Циринская. Электронное издание

Подарок от Тараса Гуща: Чеклист по SEO

Each speaker has prepared gifts for you ...

я

16 Best Experts Will Give A Talk For Free 

[forms ID=30]

Enter your email to register for the conference

WATCH ON DEMAND

BROUGHT TO YOU BY

Серебряный партнер

серебряные партнеры

Генеральный партнер

Sponsor

SPONSOR

INFORMATION PARTNERS

LEARN HOW TO BECOME AN EVENT PARTNER AND GET

CLIENTS FOR YOUR BUSINESS


я

16 Best Experts Will Give A Talk For Free 

[forms ID=30]

Enter your email to register for the conference

WATCH ON DEMAND

References From The Participants Of Our Past Virtual Summits